A market recovery just may be underway in Real Estate Sales in Greater Toledo Ohio.There are some bright spots on the horizon, even as foreclosure activity picks up nationwide, and home-owners who are behind by one or more payments continues to grow at an alarming pace. The pain is real for many.
However, f
or the first time in several years, right here in greater Toledo Real Estate, the tide may be turning. There has been a slight reduction in listing activity compared to one year ago. Inventory is starting to decrease. The Associated Press recently reported that the Midwest region was the only region in the USA to show an increase in home sales volume in recent weeks. That is a bit of positive news!
All of this makes for perfect timing for something new to help cement the turnaround and push it forward.
Can good news and a positive attitude help you or your sellers? Would favorable media reports help? Buckeye CableSystem is poised to change the way Real Estate is Sold in Greater Toledo by offering support to agents in the form of positive press about real estate sales.
See http://www.homefinder100.com/ for the soft launch of our new consumer web site. Consumer Search features should be ready for public use in the next few days. HomeFinder Channel 100, The Real Estate Channel on Cable TV will launch about 30 days later.
Consumers in the "Research" phase of home buying or selling will be able to watch a Dedicated 24 hour Real Estate Channel, with home listings featured as 30 second rich media ads with 6 photos, music, and professional narration. Shows will be organized by Neighborhood. One might watch Sylvania at 8 PM, Maumee at 8:30, and Perrysburg at 9 PM. Listings will be online as well, for those who prefer web searches. However, the internet is hard to use as a shared experience. The Real Estate Channel format at HomeFinder Channel 100 will allow couples or families to share a home shopping experience much better than trying to use the Internet. One of the most valuable benefits is that a consumer who watches the channel regularly will quickly determine which area offers the kind of home and price that is most suitable.
Additional Listing Exposure will be offered on VOD, so that a consumer who knows which area they prefer may watch that half hour show any time they want.
Television has never been so affordable! Online Marketing has never been so easy!Launch plans call for Online Display of ALL listings by ALL participating agents of ALL participating brokerages in NW Ohio and SE Michigan. At least 500 area agents will have listings on HomeFinder Channel 100 and on the VOD offerings as well.
Many agents are aware of the power of TV and have elected to feature several homes in one neighborhood in order to be remembered as an area specialist or market leader by those consumers who watch the shows on Television.
Our first order of business is to help buyers and sellers succeed in their goals by helping them find a house, find a market leading agent, or sell a house.
As the channel matures, agents and brokers may opt to run personal promotion or corporate ads featuring their marketing plans or buyer services. Additional half hour shows may also be offered to feature the listings of a single market leading agent or broker. Further, there will be special interest "How To" shows for First Time Buyers, Buyers Who Want The Best Price or Loan Terms, How to Sell For Top Dollar, How To Invest In Real Estate, and many more. Showcase shows may also offer Luxury Homes, Homes for First Time Buyers, or Homes for Empty Nesters and Downsizers whose children have grown.
Stay Tuned for some excitement in the Greater Toledo Real Estate Market. We could use a little of that, and Buckeye plans to Deliver in Spring of 2008 in order to help spur interest in buying and selling real estate in the greater Toledo area.
Spring into Action! Call or email if any questions. Lonn Dugan, Real Estate Manager, Buckeye CableSystem.
ldugan@cablesystem.com or 419-724-7279