Monday, September 28, 2009

Toledo Real Estate Blog Moved to Our Web Site

Our posts here were - "PRE LAUNCH".

HomeFinder Channel 100 now has it's own blog at www.HomeFinder100.com/blog

Please visit us there!

Thursday, April 24, 2008

Toledo Real Estate - Market Report, Trends

Toledo Real Estate Market Report: Year to Year Comparison of First Quarter Results for the last Seven Years.:

Units Listed, Units Sold, Absorption Rate, Average Price, Total Volume Sold, Days on Market



Find out more about Toledo Real Estate at http://www.homefinder100.com/


Sunday, April 13, 2008

Real Estate Toledo, Homes For Sale, HomeFinder Channel 100 in the News!

Real Estate Toledo ~ HomeFinder Channel 100 ~ In the News!

HomeFinder Channel 100 is A Better Way To Sell A House!

Read The Blade Report Channel 100 to "Assist With Market Turnaround"

Watch Channel 13 News Report "A New Way To Find What You Want"

HomeFinder Channel 100 ~ Launching April 17, 2008.

Participating Brokers and Agents to benefit with increased market visibility and market position enhancing cross channel promotion featuring Logos of Participating Brokerages.

HomeFinder Channel 100 will be the most advertised real estate marketing platform this selling season. Launch Marketing starts with Television, Newspaper Ads, Week of April 17!

Join In! Listings sponsored between now and April 17th will air on the next show, which airs May 1st. New shows every two weeks thereafter! Get your listings online plus ON TV. Sponsorship deadline first and third Thursdays of each month.

Web site online now - featuring TV Commercial! www.HomeFinder100.com

Broker and Agent Information: www.HomeFinder100.com/agents.html

HomeFinder Channel 100 will be seen exclusively on Buckeye CableSystem.

Please visit the web site often, and let us know if there is any way we can serve you better.

Sincerely,

HomeFinder Channel 100 Team
Lonn Dugan, Real Estate Manager
Buckeye CableSystem
HomeFinder Channel 100
www.HomeFinder100.com

Quick Links: Home Page > www.HomeFinder100.com
Agent Info Page > www.homefinder100.com/agents.html
Agent Order Page > http://sponsor.homefinder100.com
Search Page www.HomeFinder100.com/index.php

Wednesday, April 9, 2008

Real Estate Toledo - New Real Estate Channel Launching

Toledo Home Buyers, Sellers, and Real Estate Agents serving Greater Toledo, OH will get a Real Estate Channel on April 17, 2008.

HomeFinder Channel 100 will feature 24 hour Real Estate programming of Toledo homes for sale, organized by neighborhood. The channel is seen exclusively on Buckeye CableSystem and serves real estate markets in NW Ohio and SE Michigan.

The launch promotion and saturation campaign begin the week of April 17. This will be a high profile launch as Buckeye CableSystem intends to rapidly make HomeFinder Channel 100 a household name in the Toledo Real Estate Services Community.

Publicity Releases, Cable TV advertising Spots, and Blade Advertising will all work together to drive Toledo Real Estate viewers to the new station.

The companion Real Estate web site, at www.HomeFinder100.com is already online for consumer searches of homes for sale in toledo. This web site offers fast, easy, powerful searches with features and ease of use not found at other real estate search sites.

TV AD CAMPAIGN ANNOUNCED:A "Branding Ad" dubbed "PUZZLED", is already on the web site, and will air on multiple cable channels starting April 17th. Three additional spots will also run on multiple channels, and over a dozen HomeFinder Channel 100 TIPS spots and Interstitials will run on the channel itself. Tips will help buyers and sellers by sharing valuable information for decision making. Interstitials will explain more about the workings of the channel and web site.

Participating Real Estate brokerages will recieve free publicity during the launch promotion as a "Thank You" ad will feature broker logos and will play on multiple channels in a "Cross Channel" campaign.

BLADE ADS SCHEDULED Quarter Page (3 columns X 10.5 inches) – color version and a B&W version

Thursday, 4/17/08 - Sunday, 4/20/08 - Wednesday, 4/23/08 - Saturday, 4/26/08 - TOTAL INCHES = 126

ONGOING SCHEDULE 2 column X 3 inch ad – 4 of these can run weekly
(3 – Monday – Saturday, 1 Sunday) Sunday, 4/27/08 - Monday, 4/28/08 - Wednesday, 4/30/08 - Friday, 5/2/08

Wednesday, March 19, 2008

Toledo Real Estate Agents:

Want to sell more homes in 2008? HomeFinder Channel 100 Can Help!

1 DAY LEFT ~ COUNTDOWN CLOCK RUNNING - Get a FREE Ad ON TV + ONLINE.

This will be the most advertised Real Estate Marketing Platform in Greater Toledo This Selling Season. Exciting Trial Offer ~ No Cost!

Only 1 day left to claim the free LIFE OF LISTING ad offered in Pre-Launch promotion at HomeFinder Channel 100. One Free listing ad valued at $249 was offered per agent. Details at web site http://www.homefinder100.com/

All free ad offers expire Thursday March 20th at midnight.

The ads will run ON TV + ONLINE. Television is now affordable. Web Marketing Now Easy.

Three Easy Steps to claim your free listing:
1) Download Order Form from Agent Info Page at http://www.homefinder100.com/
2) Select a listing from your inventory, Sign and Submit form to MLS Secretary.
3) Listing Secretary Places Order For You.

Alternative Method: For Agents Who Order On Their Own. (Ask your broker which method your office uses).
 Visit our web site Home Page, click Agent Info Link and find ONLINE ORDERS link. Simply choose a listing from your MLS inventory that has already been imported into our ordering site.
 Make sure your address and phone number are correct. Upload your photo and 6 listing photos.
 Schedule the listing start date and choose from weekly or life of listing options.

There is No New Web Site To Maintain! We do all the work to turn your Photos and MLS Remarks into Television Ads. Professional script writers and voice talent provided.

See our web site at http://www.homefinder100.com/ for details. Find the AGENT INFO PAGE. See online video about the program, see list of participating brokerages, download agent information packet. Find SPONSOR A LISTING NOW Link.

Call my office if you need your password!

Warm Regards,Lonn Dugan,
Real Estate Manager
ldugan@CableSystem.com
http://www.homefinder100.com/

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MARKETING TIP: Zero base your advertising by offering sellers a choice. Offer Basic Rate for Basic Marketing and an Upgrade Rate (add ½% to listing commission) for Upgraded Marketing that includes TV+ONLINE placement at most powerful and most advertised real estate web search site.

Smart agents are starting to include this in their new listing presentations as an Optional Upgrade. Many are also calling all their current listings to announce the new HomeFinder Channel 100 Program and to offer to include the seller’s house if they will bump the listing commission by ½ %. Many sellers are saying yes! Sellers know it’s a tough market and they might need to do a little more to get the house sold. It’s a simple offer. No arm twisting needed. If they say yes, then Your cost to be on TV is then $0 !!!

Wednesday, February 27, 2008

Toledo Real Estate - Recovery, Here We Go !

A market recovery just may be underway in Real Estate Sales in Greater Toledo Ohio.

There are some bright spots on the horizon, even as foreclosure activity picks up nationwide, and home-owners who are behind by one or more payments continues to grow at an alarming pace. The pain is real for many.

However, for the first time in several years, right here in greater Toledo Real Estate, the tide may be turning. There has been a slight reduction in listing activity compared to one year ago. Inventory is starting to decrease. The Associated Press recently reported that the Midwest region was the only region in the USA to show an increase in home sales volume in recent weeks. That is a bit of positive news!

All of this makes for perfect timing for something new to help cement the turnaround and push it forward.

Can good news and a positive attitude help you or your sellers? Would favorable media reports help? Buckeye CableSystem is poised to change the way Real Estate is Sold in Greater Toledo by offering support to agents in the form of positive press about real estate sales.
See http://www.homefinder100.com/ for the soft launch of our new consumer web site. Consumer Search features should be ready for public use in the next few days. HomeFinder Channel 100, The Real Estate Channel on Cable TV will launch about 30 days later.

Consumers in the "Research" phase of home buying or selling will be able to watch a Dedicated 24 hour Real Estate Channel, with home listings featured as 30 second rich media ads with 6 photos, music, and professional narration. Shows will be organized by Neighborhood. One might watch Sylvania at 8 PM, Maumee at 8:30, and Perrysburg at 9 PM. Listings will be online as well, for those who prefer web searches. However, the internet is hard to use as a shared experience. The Real Estate Channel format at HomeFinder Channel 100 will allow couples or families to share a home shopping experience much better than trying to use the Internet. One of the most valuable benefits is that a consumer who watches the channel regularly will quickly determine which area offers the kind of home and price that is most suitable.

Additional Listing Exposure will be offered on VOD, so that a consumer who knows which area they prefer may watch that half hour show any time they want.

Television has never been so affordable! Online Marketing has never been so easy!

Launch plans call for Online Display of ALL listings by ALL participating agents of ALL participating brokerages in NW Ohio and SE Michigan. At least 500 area agents will have listings on HomeFinder Channel 100 and on the VOD offerings as well.

Many agents are aware of the power of TV and have elected to feature several homes in one neighborhood in order to be remembered as an area specialist or market leader by those consumers who watch the shows on Television.

Our first order of business is to help buyers and sellers succeed in their goals by helping them find a house, find a market leading agent, or sell a house.

As the channel matures, agents and brokers may opt to run personal promotion or corporate ads featuring their marketing plans or buyer services. Additional half hour shows may also be offered to feature the listings of a single market leading agent or broker. Further, there will be special interest "How To" shows for First Time Buyers, Buyers Who Want The Best Price or Loan Terms, How to Sell For Top Dollar, How To Invest In Real Estate, and many more. Showcase shows may also offer Luxury Homes, Homes for First Time Buyers, or Homes for Empty Nesters and Downsizers whose children have grown.

Stay Tuned for some excitement in the Greater Toledo Real Estate Market. We could use a little of that, and Buckeye plans to Deliver in Spring of 2008 in order to help spur interest in buying and selling real estate in the greater Toledo area.

Spring into Action! Call or email if any questions. Lonn Dugan, Real Estate Manager, Buckeye CableSystem. ldugan@cablesystem.com or 419-724-7279

Friday, February 15, 2008

Toledo Homes For Sale - Coming Online Soon

Toledo Area Homes for Sale in each Neighborhood Will Be Coming Online Soon

Toledo Home Buyers and Sellers will enjoy the best real estate search features - and the most advertised real estate web site in town.

Toledo Area Homes For Sale - Searchable By Neighborhood or most any criteria, coming soon at www.HomeFinder100.com !

BROKER RECIPROCITY: The data relating to real estate for sale on this website comes in part from the Broker Reciprocity Program of the NORIS MLS. Real estate listings held by brokerage firms other than our firm are marked with the Broker Reciprocity logo or the Broker Reciprocity thumbnail logo (a little black house) and detailed information about them includes the name of the listing brokers. Information Deemed Reliable, but Not Guaranteed. The broker providing these data believes them to be correct, but advises interested parties to confirm them before relying on them in a purchase decision.